Borussia Dortmund and ROWE

Borussia Dortmund

Legendary football club from the Ruhr region

PARTNERSHIP WITH SHARED VALUES

Intensity, honesty, single-mindedness and an unshakeable loyalty of its fans are Borussia Dortmund's great strengths. When the team is on the pitch, these strengths are reflected in creativity, enthusiasm and a great fighting spirit, especially when playing at home, where the fans in the South Stand, the so-called "yellow wall", have turned many a match around which seemed to be lost. The ROWE brand is just as honest and creative as BVB. Authenticity is particularly evident in our passion for our products and the purposefulness which we always invest to achieve the highest-possible quality, values which we have in common with BVB. That is why ROWE has been supporting the legendary Bundesliga club as Champion Partner since the 2017/2018 season.

"Our partnership with BVB is designed for the long term and is not just dependent on one season. The collaboration, which started back in the 2017/18 season, has helped to additionally increase the awareness of the ROWE brand."

Michael Zehe,

CEO OF ROWE

"BVB stands for passion and unconditional involvement, these are also virtues which ROWE identifies with. We originally decided to enter into a partnership with BVB in order to also increase and strengthen our brand awareness internationally."

DR. ALEXANDRA KOHLMANN,

CEO OF ROWE

"We are delighted about the partnership with ROWE and hope for a good collaboration with them for the coming years. We will do everything to ensure that we can write a success story."

CARSTEN CRAMER,

MANAGING DIRECTOR BORUSSIA DORTMUND

EXPERIENCE THE PASSION FOR FOOTBALL

We always want to enable our customers to experience the enthusiasm for BVB all over the world. From the Summer Tour in the USA, through to the meet and greet sessions with Mats Hummels and Marco Reus up to, and including, the so-called Legends matches in Hong Kong or Ghana - ROWE was always involved.